Guinness World Records

Record-breakers do the amazing, Guinness World Records says it's official – Officially Amazing.

What makes us Officially Amazing? Our Record holders

We would not be here if it was not for the Officially Amazing people that continue to break records. Whether they break a record as an individual, a team or through our Challengers platform we celebrate all of their achievements.

Obtaining just one Guinness World Records certificate can fulfil a lifetime’s ambition. But some people make hundreds of applications to Guinness World Records. Record-breaking for the truly dedicated is a way of life.

our record holders Francisco Franco Pego | Longest hammer throw on Mario & Sonic at the Olympic Games

Where we do business

Guinness World Records has offices all over the world

Guinness World Records is a global brand, with major offices covering all territories. Our researchers actively seek out the best and most interesting record-breakers and the process of making an Officially Amazing attempt is made as simple as possible.

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Global Markets

Thoughout our history we have expanded our business across many markets including Records Management, Publishing and Television.


our values

Our Records

Records are at heart of everything that Guinness World Records does. To ensure that record-breaking is open to all, applying and attempting a record is free and will always be free. We receive more than a thousand applications a week, but fewer than 5% of these ever become a Guinness World Records title – our family of record holders are truly elite

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Our Book

Guinness World Records published its first annual of record-breaking achievement in 1955 and has never looked back. Today, the Guinness World Records book has sold over 130 million copies in more than a hundred different countries and has been translated into more than 25 languages across the globe. Guinness World Records Gamer’s Edition is the must-have record-breaking companion for all gaming fans – an “annual bible of gaming goodness”, according to MSN Games.

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Our Television shows

Guinness World Records’ TV shows have been watched by over 750 million people annually. Our branded programming combines factual entertainment with mind-blowing record attempts from around the world. Guinness World Records’ shows have been enjoyed by viewers in the UK, USA, China, Japan, Germany, Italy, Australia and across Scandinavia.

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Our record-breaking solutions for business

Companies all over the world have been enthusiastic about the possibilities in harnessing the unique appeal of being a record-breaker. Whatever the business challenge – whether boosting sales, deepening customer engagement or capturing a new audience – Guinness World Records have a record-breaking solution.

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