"They have the heritage, they have the prestige and they have the expertise"
John Scales, consultant to Danone | ESFA Danone Nations Cup UK - Largest robot dance
"Having a Guinness World Records adjudicator at the event was vitally important for us"
Preston Kevin Lewis, Managing Director | Warner Bros. Entertainment - Most people dressed as superheroes
"Awareness should go through the roof"
Michael Agulnek, VP of publicity at Paramount Pictures | DreamWorks Animation UK - Most people dressed as superheroes
Guinness World Records : Videos
About Guinness World Records Corporate
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Record Adjudications
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- Record title: Largest robot dance
- Date: May 2010
- Brand: ESFA Danone Nations Cup UK
- Location: Stamford Bridge, London, UK
- Full Case Study
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- Record title: Most people dressed as superheroes
- Date: October 2010
- Brand: DreamWorks Animation UK
- Location: Los Angeles, USA
- Full Case Study
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- Record title: Most Landmarks Illuminated in 24 Hours
- Date: October 2010
- Brand: The Estée Lauder Companies
- Location: New York City, USA
- Full Case Study
Challenge Fairs
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- Record categories: 15 records attempted
- Date:From 2009 to present
- Brand: Butlins
- Location:Bognor Regis, Minehead and Skegness, UK
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- Record categories: 21 records attempted
- Date:2009
- Brand: Global Village
- Location: Dubai, United Arab Emirates
- Full Case Study
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- Record categories: 10 records attempted
- Date: May 2010
- Brand: Tokyo Midtown
- Location: Tokyo, Japan
- Full Case Study
Marketing roadshow
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- Record categories: 12 records attempted
- Date: 2010, over 20 weeks
- Brand: Multi Corporation
- Location: Istanbul and seven other cities, Turkey
- Full Case Study
Integrated campaigns
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- Record categories: 8 record categories (4 online and 4 offline)
- Date:March to May 2011
- Brand: Cadbury's Spots Vs Stripes
- Location: UK
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- Record categories: Fastest text message using a touch screen cell phone
- Date:March 2010
- Brand: Samsung
- Location: New York, USA
- Full Case Study
Licensing
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- Record categories: Most people cocktail flaring
- Date:March 2011
- Brand: TGI Fridays
- Location: Covent Garden, UK
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- Record categories: Longest line of washed plates
- Date:April 2011
- Brand: Vim, Hindustan Unilever
- Location: Chennai, India
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- Record categories: Largest simultaneous online 100m sprint
- Date:April 2011
- Brand: XBox LIVE
- Location: Global
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- Record title: Longest Chain of Bracelets
- Date: May 2011
- Brand: Carson Dellosa
- Location: Owingsville, Kentucky, USA
- Full Case Study
Team Building
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- Record categories: 41 records attempted
- Date:May 2010
- Brand: MEC
- Location: Barcelona, Spain
- Full Case Study
